The COSRX Advanced 96 Snail Mucin Power Essence has been one of my holy grail products for the past two years but after going viral on TikTok, it was sold [...]

If you’re asking me which product I will repurchase EVERY SINGLE MONTH without fail, it will always be TAN-LUXE The GRADUAL. No questions asked. Now, anyone who knows me will [...]

Orange is a mood right now. From warm, fiery tones to acidic, traffic cone neons, we’re obsessed with the uplifting colour.  Whether it’s a sunset inspired eyeshadow look, peachy blush [...]

More than ever we’re appreciating the nature all around us and taking inspiration from it too. The dark green of a house plant leaf? The perfect eyeliner shade. Pastel pink [...]

Makeup is fighting its way on to our TikTok feeds and you only need to search ‘#makeup’ to witness the explosive impact it is having - currently a reach of [...]

TikTok has quickly replaced Instagram as the go-to place to discover new beauty products, tips, dupes, and trends. From makeup transformations to breakout treatments, everything has the potential to be [...]

Hay fever is something that I’ve only been suffering with for the past five years or so, but each year it seems to get worse and worse. It’s not a [...]

Unless you’ve been a social media recluse for the last few months, you probably already follow @mmmmitchell and if you don’t, you should! In my job as an Influencer Marketing [...]

Anyone who works in beauty will tell you that it's a fun, inspiring place, full of creative ideas (and the occasional free sample!), but exactly how do you break into [...]

The EDITed by Beauty Bay team talk with Brandon Truaxe, the man behind DECIEM and sell-out brands such as The Ordinary and NIOD who's shaking up the beauty industry with his [...]