These days it seems like there are tonnes of buzzy new skincare ingredients constantly going viral on TikTok, but if you're feeling overwhelmed and confused about where to begin with [...]

When your skin is looking tired or lacklustre, the rosy glow from a quick blend of blusher is one of the quickest and easiest ways to bring life to a [...]

The key to a great makeup day is having a great base and a great base always starts with a reliable primer. Choosing the right primer for you can be [...]

It's that time of year when we're looking for all the best gift ideas and let's face it, bath and body gifts are always a winner. Who doesn't love finding [...]

Shhhh!! You’ve been given the name of your secret santa, but you have no idea what to get them – don’t worry we’ve all been there. There’s nothing worse than [...]

Are you shopping for a beauty obsessive, skincare guru, someone who’s super into their haircare, or someone who just wants to try the latest beauty trends? If so, an electrical [...]

Right now, there’s only one thing we want on our nails. Pastels. One scroll on Instagram and all we see is super-sweet, pastel pinks, blues, yellows and greens and we [...]

If you’re wondering whether makeup is a good gift, the answer is always yes. Especially if you’re shopping for a beauty obsessive. Since you’ve stumbled across BEAUTY BAY and this [...]

Is there anything more iconic than a skull look for Halloween? We think not. Whether you’re going for the full on outfit or just want to take your usual look [...]

When it comes to trending hairstyles, it can be hard to try each style as they seem to disappear as fast as they land on our feeds, but as time [...]