Unless you’ve been living under a rock, you’ll know that the name ‘mmmmitchell’ has been on everyone’s lips since he took the beauty industry by storm on TikTok. Everyone’s FYP was bursting with his bright and innovative liquid blushes we all obsessed over, and rightfully so. Blursh is and will always be iconic but did you know that Made By Mitchell aims to launch a new product every two weeks? Trying to stay ahead of his brilliant new ‘need-it-nows’ can be tricky but worry not, we’re here to fill you in.
Who is Made By Mitchell?
Great question. Mitchell is a Manchester-based makeup artist who’s been in the beauty game for over 10 years. So when he created his bold and beloved brand, Made By Mitchell, in 2020 – everyone wanted a piece. His bubbly persona and powerful-pigmented hero product, Blursh, quickly made him and the brand a TikTok Shop favourite.
Is Made By Mitchell worth the hype?
Absolutely. And his swarm of TikTok followers is a true testament to that. Fans of all ages, races, and skin types felt included by his extensive range of shades and formulas and touched by his drive to ensure there was always something for everyone. Mitchell has always been praised for recognising the inclusivity gap in the beauty industry and making it a point to fill it. His consistent drops of complexion-complementing products that don’t break the bank never fail to keep thousands of beauty obsessives happy and on point with the latest trends.
Is Made By Mitchell cruelty-free?
Yes! Made By Mitchell doesn’t carry out any animal testing in the development, manufacturing, or marketing processes of their products to bring you cruelty-free cosmetics that don’t compromise on quality.
Made By Mitchell products available at BEAUTY BAY
Curve Case
Mitchell really said ‘shade range’ with this one. Not only does the Made By Mitchell Curve Case use his signature balm-cream formula we know and love, but it features four cream contour and four cream blush shades in all the hues you’d need to sculpt or add a flush of colour. You name it – this palette lets you. The ‘Deeper Than Deep’ palette gained traction on TikTok as an FYP-fave for being one of the deepest face palettes we’ve ever seen, giving the fans what they’ve been asking for.
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Mini Blursh Book Grow Your Peach
Peachy perfection in palette form. The Made By Mitchell Mini Blursh Book in Grow Your Peach features four peach, yellow, and orange-toned blush shades designed to give a healthy, sun-kissed flush. With ultra-silky, buttery pressed powders that blend effortlessly into the skin, each shade delivers strong pigment with a soft-blurring finish. Easy to build and blend, it’s a makeup bag must-have for a fresh pop of colour anytime.
Blur Radiance Primer
Glow from the base up with the Made By Mitchell Blur Radiance Primer. This multitasking formula smooths and blurs the complexion while adding a radiant, lit-from-within glow. Wear it under makeup to create the perfect luminous base or on its own for a fresh, natural glow that enhances your skin. Effortless, versatile, and made for that flawless finish.
Truth Tint Skin Tint
If ‘your skin but better’ was put into a bottle, this would most definitely be it. The Made By Mitchell Truth Tint Skin Tint has a water-based formula that melts onto your skin like butter to transform the skin with a sheer, dewy, and moisture-binding veil of coverage. Oh, and did we mention this is the base-boosting skin tint comes in 20 diverse shades? So there’s no doubt you’ll find your match.
Made By Mitchell Smoothie Stain Lip & Cheek Tint
Love a multi-use product? You’ll be obsessed with the Made By Mitchell Smoothie Stain Lip & Cheek Tint. Ideal for creating effortless monochromatic moments, its soft matte formula adds a natural-looking flush to both the lips and cheeks in just a few taps. Blend it out with your fingers, a brush, or a sponge for a seamless tint that’s easy to build and perfect for everyday wear.
Brow Muck Texture Gel
Your brows, but better. The Made By Mitchell Brow Muck Eyebrow Texture Gel shapes, defines, and sets your brows in place with ease. Designed to deliver a long-lasting hold, it keeps every hair in check while maintaining a natural-looking finish. Simply comb through to add texture and structure for effortlessly polished brows that stay put all day.
Slip Dew Cream Highlighter
We live for a lit-from-within-look and this dew-it-all gel highlighter helps you achieve exactly that. Infused with finely milled pearlescent pigments, the Slip Dew’s rich, balmy formula melts into the skin to bestow the ultimate glossy, glass-like glow without an OTT glittery finish.
Blursh Balm Lights
Glow getters, this one’s for you. The Made By Mitchell Blursh Balm Lights is your shortcut to that fresh, dewy, lit-from-within finish we’re all chasing. With a creamy, balm-like formula that melts seamlessly into the skin, it delivers a soft-focus radiance that enhances your natural glow without feeling heavy or greasy. Housed in a super-convenient stick, it’s perfect for quick touch-ups or adding a subtle sheen exactly where you want it.
Baked Loose Powder
Unwanted shine takes a back seat with the Made By Mitchell Baked Loose Powder, locking in makeup while keeping your glow intact. With a featherlight, ultra-fine formula, it delivers a smooth, soft-matte, blurred finish without feeling heavy on the skin. Perfect for baking, blotting, or dusting all over, it keeps shine under control while letting your complexion breathe.
Modern Melt
Want a lightweight feel without sacrificing full-impact colour? Enter the Modern Melt from Made By Mitchell, a water-based lip essential that glides effortlessly onto the lips for a smooth, even finish. With a fast-drying, lightweight formula, it delivers rich, comfortable pigment that feels barely there while still making an impact. Perfect for when you want bold colour without the heavy feel.